HOOPs Wheels

Great Wheels at a Very Reasonable Price

Wheels

HOOPs 2324 HED C2 Belgium Build

  • 20/24, 20/28, 24/28, or 28/32 spoke count builds
  • 23mm wide and 24mm deep profile
  • Built with HED Belgium C2 rims
  • 17.8mm internal rim channel
  • Welded rim joints
  • Front- Radially laced
  • Rear- 2x on both sides
  • Sapim CX-Ray spokes
  • Sapim Secure Lock Nipples
  • Choice of silver or black spokes and nipples
  • Novatec A291SB / F482SB hubs using EZO sealed bearings
  • All wheels are hand built in the USA
  • Hub Upgrade Options- White Industries, Powertap
Hub Options
Spoke Color
Nipple Color
Freehub Body

For 2016 we are very proud to be offering the HED Belgium C2 and Belgium C2+ rims for our primary alloy builds. When wide rims became popular, the HED C2 was the rim that others tried to measure themselves up against. Now it’s a few years later and what’s happening….. other companies are still trying to match them!

HED is known for having very tight manufacturing tolerances and many people consider HED rims to be the finest alloy rims on the market. The Belgium C2 is 23mm wide and 24mm deep with a 17.8mm wide internal rim channel. These are premium rims that offer a great combination of stiffness and durability while still being light. The C2’s also have welded joints and an overall finish that is beautiful.

Our base hubs are made by Novatec which is one of the largest hub manufactures in the world. The front hub is the A291SB and the rear hub is the F482SB. These hubs have a well-established history of being durable while remaining lightweight, coming in at approximately 321 grams for the set. They are built using high quality Japanese made EZO sealed bearings (2 front and 4 rear). We also offer hub upgrade options from White Industries and Powertap as well as upgraded quick release skewers from KCNC. Please visit our “HUB OPTION” page for more information on the different hubs and skewers that we offer.

All of our wheels are hand built by our one and only builder. Our wheel sets are built with Sapim CX-Ray spokes which are widely regarded as the best spokes in the world. In addition to being very durable, CX-Ray spokes are both light and aerodynamic as well. Wheels are checked for proper tension and stress relieved several times throughout the build process. The inside of the nipple holes are greased and spokes are properly prepared prior to building. Additionally, we use Sapim Secure Lock Nipples on all of our builds. All these steps are taken to ensure a top quality build that holds up to the demands of serious riding.

Please compare to other wheels on the market today. We are very confident that you’ll see that these are excellent wheels for a reasonable price. Please check out our FAQ page to answer many questions and feel free to contact us with any other questions that you might have.

*Wheels include 2 layers of rim tape and quick release skewers.

Weight Build
Under 155 lbs 20/24 build
155-175 lbs 20/28 build
175-190 lbs 24/28 build
190-235 lbs 28/32 build

HOOPs 2525 HED Belgium C2 PLUS Build

  • 20/24, 20/28, 24/28, or 28/32 spoke count builds
  • 25mm wide and 24.5mm deep profile
  • Built with HED Belgium C2+ rims
  • 21mm internal rim channel
  • Tubeless ready
  • Welded rim joints
  • Front- Radially laced
  • Rear- 2x on both sides
  • Sapim CX-Ray spokes
  • Sapim Secure Lock Nipples
  • Choice of silver or black spokes and nipples
  • Novatec A291SB / F482SB hubs using EZO sealed bearings
  • All wheels are hand built in the USA
  • Hub Upgrade Options- White Industries, Powertap
Hub Options
Spoke Color
Nipple Color
Freehub Body

For 2016 we are very pleased to be offering HED Belgium C2 and Belgium C2+ rims for our primary alloy builds. HED is known for having very tight manufacturing tolerances and many people consider HED rims to be the finest alloy rims on the market. The Belgium C2+ rim is an update on the popular HED Belgium C2. For the C2+, HED took the already successful C2 and made it a little wider, a little deeper, and a little stiffer. These are top of the line premium rims that offer a great combination of being stiff, durable, and light. The C2+ is 25mm wide and 24.5mm deep with a 21mm internal wide rim channel. The C2+ rims also are tubeless ready, have welded joints, and an overall finish that is beautiful.

Our base hubs are made by Novatec which is one of the largest hub manufactures in the world. The front hub is the A291SB and the rear hub is the F482SB. These hubs have a well-established history of being durable while remaining lightweight, coming in at approximately 321 grams for the set. They are built using high quality Japanese made EZO sealed bearings (2 front and 4 rear). We also offer hub upgrade options from White Industries and Powertap as well as upgraded quick release skewers from KCNC. Please visit our “HUB OPTION” page for more information on the different hubs and skewers that we offer.

All of our wheels are hand built by our one and only builder. Our wheel sets are built with Sapim CX-Ray spokes which are widely regarded as the best spokes in the world. In addition to being very durable, CX-Ray spokes are both light and aerodynamic as well. Wheels are checked for proper tension and stress relieved several times throughout the build process. The inside of the nipple holes are greased and spokes are properly prepared prior to building. Additionally, we use Sapim Secure Lock Nipples on all of our builds. All these steps are taken to ensure a top quality build that holds up to the demands of serious riding.

Please compare to other wheels on the market today. We are very confident that you’ll see that these are excellent wheels for a reasonable price. Please check out our FAQ page to answer many questions and feel free to contact us with any other questions that you might have.

*Wheels include 2 layers of rim tape and quick release skewers.

Weight Build
Under 160 lbs 20/24 build
160-180 lbs 20/28 build
180-200 lbs 24/28 build
200-240 lbs 28/32 build

Hub Options

Novatec Hubs

Novatec is one of the largest hub manufactures in the world. They make great hubs for a reasonable price. The hubs we use have been around for years and they have stood the test of time. They strike a good balance of weight and durability which make them an ideal base hub offering.

Model Weight (g)
Front A291SB 76
Rear F482SB-11 245
Total: 321

Color Options: Black
Cost Upcharge: F482SB Included in base price.
The F482SB-11 is compatible with 9, 10, or 11 speed drivetrains.
We use A141SB front hubs on two cross builds.

White Industries Hubs

White Industries hubs are made in the USA and they have an absolutely beautiful finish. The T11’s are incredibly durable and they spin very smoothly. These hubs are built to last and they even have a titanium freehub body. You won't find a better hub for the money than the T11's. The T11’s are compatible with 9, 10, or 11 speed drivetrains.

Please email cathy@hoopswheels.com if you are interested in a set of wheels with T11’s in colors other than black.

Model Weight (g)
Front T11 91
Rear T11 252
Total: 342

Color Options: Black, Silver, Red, Purple, Pink, Gold, Green
Cost Upcharge: $200 (Black, Silver)
Cost Upcharge: $235 (All other colors)

Powertap G3 hubs

For over 15 years Powertap has been one of the leading power meter manufactures in the world. The G3 is an amazing hub that gets you very accurate power measurements at a reasonable price. The G3 has several advantages over crank based power units. It is significantly lighter (only 80 grams more than our base hub), it is accurate to +/- 1.5%, and it is under half the price of most crank based power meters as well. If you aren't riding with a power meter and you want to get faster this is the single best purchase that you can make for your bike! We also offer a Powertap G3 rear and White Industries T11 front as a popular combination as well. The G3’s are compatible with 9, 10, or 11 speed drivetrains.

Please email for cathy@hoopswheels.com Powertap pricing.

Model Weight (g)
Rear G3 325

KCNC Z6 Skewers

The KCNC Z6 road skewers are an upgrade option from our base skewers. They are made with aluminum 6061 lever/caps and a stainless steel axle. They are very durable, come in different colors, and weigh in at just 65 grams for the set. We stock black and red skewers. We can also special order silver, green, blue, or gold.

* Purchase using PayPal button either before or after you purchase your wheelset. It will ring up as a separate purchase. We can also send you an invoice combining the wheelset and skewer upgrade if you would prefer.

Model Weight (g)
Z6 65

Prices are only valid with the purchase of a wheelset

Colors

Other Hub Options

Novatec, White Industries (black), and Powertap wheels are available with our "Buy Now" buttons on all of our wheel pages.


Contact us at: cathy@hoopswheels.com or (630) 709-1060 if you would like White Industries in a color other than black. We will work out the details of your build with you and send you a PayPal invoice reflecting your specific build.

Frequently Asked Questions

How do you ship wheels?

We use FedEx Ground and charge a flat rate for $35 for shipping to the lower 48. The front and rear wheel will each come in a separate box to reduce the risk of any damage occurring in transit. Tracking information will be provided to you once your wheels are shipped. The map will give you a good idea of when you will receive your wheels once they are shipped. We also ship to Canada via USPS Priority for a rate of $65.
shippingmap


How long will it take me to get my wheels?

Most wheelsets ship within 5 business days of when an order is placed. Wheelsets with upgraded hubs or silver spokes will take approximately 7-10 days to ship.


How can I buy wheels from you?

We have 3 ways to purchase wheels from HOOPs.

  • 1 - Use the Paypal “Buy It Now” button.
  • 2 - Let Cathy know the wheelset that you would like and we will send you a Paypal invoice.
  • 3 - We will also take money orders or personal checks. Let us know which wheelset you would like and we will send you an invoice. Once your check clears we will get to work on your wheels and send them out.

Can I order individual wheels?

Yes, let us know which wheel you are interested in and we will get you a price.


How long have you been building wheels?

I was trained in wheel building when I worked in a bike shop as a mechanic. This was back in 1988 when I was 16 years old. I still enjoyed building wheels as much today as when when I started over 20 years ago. I build up every wheelset as though I’m building it for myself.


Why Wide Rims?

The traditional clincher rim has a width of approximately 19mm and the newer “wide” rims have a width of approximately 23-28mm. We thought long and hard about what rims to carry and we decided to only build with the newer “wide” clincher rims. We first started riding on wider rims a few years ago and we never want to go back to the standard width rims. We believe that the advantages of wider rims are noticeable when riding. One advantage is that you can run a lower tire pressure which makes for a more comfortable ride. When mounted on a wider rim the profile of your tire becomes more rounded and actually rides more like a tubular tire. This helps with general ride feel but it especially helps when cornering. Wider rims also generally build up into a stiffer wheel than 19mm rims. Wider rims are becoming more popular every year and will likely be considered the new “norm” in the future.


Why are your wheels so inexpensive?

We are a small operation with low overhead costs. We work hard to keep our costs down and we are able to pass our savings onto you. When you buy a wheelset from a big name company you are paying for a good wheelset. However, you are also paying for that company to advertise and to sponsor big named riders as well. With us you are paying only for excellent wheels. We believe that word of mouth will be all of the advertising that we need to sell wheels.


Why do we offer 20/24, 20/28, 24/28 and 28/32 builds?

Most companies have a regular build (20/24) and a heavier build (24/28) but we noticed that there were some big problems with offering only 2 builds. We offer 4 different builds which allows us to build wheelsets that are truly the correct build/spoke count for you.


Do you provide quick release skewers and rim tape?

Yes, we install 2 layers of rim tape. We also provide quick release skewers.


Why aren’t there any stickers on your wheels?

We try to keep our prices as low as possible so we currently do not put stickers on our wheels. This lowers our cost which in turn lowers our prices. We know that the only way that we will sell wheels is to develop a good reputation and we believe that our reputation will do more for our business than stickers.


Will you build with a Powertap?

YES! We now offer PowerTap!


Do you have a crash replacement policy?

Because we love to ride ourselves we know that unfortunately wheels can get damaged. To keep cost down for you we offer a crash replacement policy on our wheelsets. During the first 2 years of owning your wheelset we will rebuild your wheel with a new rim for $140 (alloy rims) or $350 (carbon rims) plus the cost of spokes if any need to be replaced. You would pay to send the wheel back to us but we will cover shipping to get the wheel back to you.


Which nipples do you use?

We use Brass Sapim Secure Lock Nipples as our standard nipple on our builds. We believe that they are the best all around nipple but we will also build with Sapim Secure Lock Alloy Nipples on front and non-drive side rear spokes. The alloy nipples are lighter but more importantly…they come in different colors which looks really sweet :-). Wheel sets built with alloy nipples will have black brass nipples for the rear drive-side spokes. If you would like nipples other than brass please email cathy@hoopswheels.com and she can take care of you.


What is your warranty?

Our goal is to have satisfied customers that enjoy their wheels. HOOPs will only be successful if we build great wheels that our customers are happy with. Hoops Wheels Inc. will honor manufacture warranties covering manufacture defects for a period of 12 months for the original purchaser of its wheels (2 years on 2016 carbon wheels). This warranty does not cover accidents, misuse, negligence, or abuse.

Once again, our #1 goal is to have happy customers so if you have any problems please contact us so that we can help you out.

About HOOPs Wheels

HOOPs Wheels, Inc. is a company that specializes in one thing. We build great wheels at a very reasonable price. We are a small husband and wife venture that is customer friendly and shares a common passion with you. We love riding bikes.

Our reason for starting this business is simple. We strongly believe that wheelsets have become overpriced and that we can deliver excellent wheelsets at much better prices. We use high quality equipment and lean towards building stronger wheels rather than trying to save a few grams. Each and every wheel is personally built by me and will not be shipped until I’m fully satisfied with it. I build every wheelset as if I’m building it for myself.

My name is Brent Edgar and I am the wheel builder for HOOPs. My love for cycling started back in 1988 when I began bike racing and working as a mechanic in a bike shop. I became the wheel builder for the shop and it’s a skill that I continue to enjoy today. Over my first 3 years of racing I moved up from a Cat 4 to a Cat 1 cyclist. I had the privilege of racing around the country from 1990-1994 when I decided to finish up college and start a teaching career. It’s been over 25 years since I started riding bikes and I still love it. I love commuting by bike, training, going to group rides, and trying to fit in a few races when my schedule allows. I’ve also competed in triathlons from sprint distance up through successfully completing Ironman Madison in 2011. Throughout this entire time I continued to enjoy building wheels. Building wheels for over two decades has taught me the skills necessary to build quality wheels that hold up to the stress and abuse of racing, training, and just plain old riding. If you have a question regarding which wheel or spoke count to go with I’ll be the person that you’ll be in touch with.

My wife, Cathy, also shares a passion for riding and racing. She began riding around 15 years ago and quickly began excelling in races. She took a 10 year hiatus from racing when our kids were younger but continued to ride when it fit into her schedule. Cathy has done some triathlons but bike racing is her passion. In 2012 she began racing again and has loved it. She has earned victories in Elgin, Snake Alley, St. Charles, and in 2013 won the over title at the Prairie State Cycling Series. Cathy enjoys taking care of the business end of HOOP’s. If you need help placing an order, are wondering about shipping, or have a general question Cathy is the person to talk to.

We pride ourselves in doing things the right way. We refer to ourselves as a semi-custom wheel building company. We are a small husband and wife company that likes to work with our customers to ensure that they get the best wheelset to fit their personal needs.

Contact Hoops Wheels

For Sales and Shipping Questions:

Contact Cathy via email at cathy@hoopswheels.com
or via phone at (630) 709-1060

For Technical Questions or Questions on Wheel Selection:

Contact Brent via email at brent@hoopswheels.com